Public Relations and Ethics May 4, 2010
Posted by Chris Yates in PRCA 4335.trackback
When considering ethics in public relations, many things come to mind. PR practitioners must face difficult decisions when representing a client, like being asked to lie or cover up the truth. We can see examples of this happening to companies everyday. The insider trading busts of the past decade are my favorite examples. The dishonest practices by Enron and Martha Stewart’s company were rooted in a breach of ethics. Why do things like this continue to happen? Maybe because people don’t take ethical considerations as seriously when a lot of money is involved. Definately a big obstacle for public relations.
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